Lucrative athlete endorsement deals

POSTED: 08:54 AM PDT Mar 21, 2012    UPDATED: 11:37 AM PDT Mar 28, 2012 

NBA and media sensation Jeremy Lin recently announced that he signed a two-year endorsement contract with Volvo. Take a look at other professional athletes who have reaped the benefits of lucrative endorsement deals.

Venus Williams at 2011 Wimbledon
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Suzanne Plunkett/Reuters

Venus Williams. In 2000, the pro tennis player signed a five-year, $40 million contract extension with Reebok. At the time, it was considered the richest endorsement deal for any female athlete.

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