Lucrative athlete endorsement deals

POSTED: 08:54 AM PDT Mar 21, 2012    UPDATED: 11:37 AM PDT Mar 28, 2012 

NBA and media sensation Jeremy Lin recently announced that he signed a two-year endorsement contract with Volvo. Take a look at other professional athletes who have reaped the benefits of lucrative endorsement deals.

Michael Jordan
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CHRIS KEANE/Reuters

Michael Jordan. Retired since April 2003, the pro basketball legend continues to pile on the earnings from various endorsements. Jordan continues to earn $45 million annually, almost entirely from Nike.

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