America's most desired brands

POSTED: 12:44 PM PDT Oct 19, 2011    UPDATED: 09:33 AM PDT May 15, 2012 

The science of "neuromarketing" sheds some light on why we buy what we do.

Panasonic
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Panasonic

Men say Panasonic feels different from the ordinary, especially when used for video gaming.

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