PALM SPRINGS, Calif. - The music doesn't stop in between the two weekends of the Coachella Music Festival. On Wednesday night, the city of Palm Springs held the Tachevah Block Party in an effort to keep the party going, and cash in on festival goers staying in town for both weekends.
The event kicked off with some local sounds that included the Yip Yops, CIVX, and ONE11, all voted by fans online to play on stage at the event. The free concert was then headlined by popular Los Angeles based group Fitz and the Tantrums.
Palm Springs resident Nicole Vann headed downtown to enjoy the night of music.
"We're here to see Fitz and the Tantrums and also the Yip Yops. I saw them perform over at the Hard Rock and thought that they were pretty good," Vann said.
Michelle and John drove out to Palm Springs from Los Angeles to experience the event, which only adds to the month full of music festivals that turn the Coachella Valley into a music hub.
"You know we just came out to enjoy a concert tonight, we're staying at the hotel and are going to enjoy some really great music,"
This is the second year the Tachevah Block Party has been held downtown. The event is organized by Coachella and Stagecoach promoter Goldenvoice, Palm Springs Resorts, and the Agua Caliente Band of Cahuilla Indians among others. Last year the even attracted more than 6,500 people.
"We were shocked, we were shocked we did so well. It was so professionally put on by our friends at Goldenvoice that it will only get better and better and better, said Vice President of P.S. Resorts Tim Ellis.
This year more than 10,000 people were expected to attend.
"Well, it draws Palm Springs into the equation, both Coachella and Stagecoach are happening in the east valley, we wanted to do something here in the heart of Palm Springs. So, we're waving the Palm Springs flag that says "we can do this to." I think its great for the entire valley and downtown Palm Springs," Ellis said.
The event also helps give the local economy a big boost.
"It's more spread economics, people go out for dinner before and afterwards, they'll go out to drinks and have a good time afterwards. The hotels seem to be doing a little better than midweek last year," Ellis said.
Events like this also attract food vendors such as Peter Holder with Cousins Maine Lobster, a growing company out of Los Angeles, now bringing its business to the Coachella Valley.
"Now we're in the Inland Empire, we're doing Coachella and Palm Springs. We love it, the people love it, so it's great for us," Holder said.
"Oh, it's definitely good for business here in the desert with Coachella and Stagecoach, the hotels, just the restaurants, it's really good for them definitely," Vann said.
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